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t its life cycle is adapting and changing, but we al
Functional power-lacing is something Nike has been inching towards Nike Air Max 95 Dames since it brought the fictional Nike Mag to reality in Nike Air Huarache Femme 2011. They Adidas ZX 700 Mujer brought it to the masses in 2017 in the HyperAdapt 1.0, albeit at a $700-plus price point at retail, and now the technology officially coming to basketball courts during NBA All-Star Weekend.
“We really took the Adapt BB as a moment to study one of the most intense and rigorous sports that exist,” said Nike senior design director Ross Klein about bringing it to basketball. “Once we knew Nike M2k Tekno Hombre we could conquer there and know the behavior of a basketball athlete, we could really attack the rest of the environments in sport.”
Basketball isn’t the end for adaptive fit either. There are running and lifestyle versions planned for later this year. In fact, designers were testing the adapt platform on a running version of the sneaker as they were developing the Adapt BB.The cabling system for the power laces went through 50 iterations alone, along Nike Roshe Run Donne with trialing the sneaker against extreme Nike Air Max Tn Mujer temperatures, body weight, and water damage. “Every time we iterated we tested it—both from a fit test and some from a wear test,” Klein said.“What a butterfly is doing throughout its life cycle is adapting and changing, but we also want a level deeper. There's a sort of enchantment that happens with an insect like that, and what we wanted to do was Adidas NMD Donne not show everything off in the shoe, but be subtle about it and make you feel and hear the difference of the shoe.” Designers even pay a nod to the butterfly on the pivot point of the outsole.“Dots are a very humanizing factor and it’s very connected to the eyes. In terms of adaptability and transition, we use those dots as a moment to carry around the shoe and that's what came to fill out the rest of the Swoosh—four dots that represent something Nike Air Force 1 Donne secretive.”“We kept it all in our house. We controlled it in our environment and had athletes come to us,” Klein said about keeping the sneaker from leaking before the official unveil. Pro weartesters like Jayson Tatum and Kyle Kuzma didn’t even know what they were trialing until they got to Nike campus.“We went through about two and a half years of testing and developing on this material Adidas Superstar Femme alone. And I'll tell ya, it's a woven and anyone who knows anything Nike Air Max 95 Femme about wovens, the conformity and sensation of this is unlike any woven we've had or have been able to build. The reason why is because this is super soft, very conforming, very light weight, open and breathable, and has multi axises of containment.”“We basically looked at everything under the sun for this and what we wanted to do was test drive a ton of foams,” Klein said about how the Nike Air Huarache Femme decision was made to settle on Lunarlon foam. They ultimately decided to focus on fit first and have a cushioning that worked best with the sneaker’s lacing engine. ”What we wanted to do was make the greatest fitting basketball shoe and one of the best playing basketball shoes we've ever made and go right to that route.”
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